Apr 28, 2019

Monsterpunk Week III Status Report

Day 22. It's one minute past noon. Time is a blur. Days and weeks have lost meaning. I almost forgot today was Sunday and I was supposed to write an update here. I've been awake for six hours yet it feels like a Saturday afternoon and the weekend somehow slipped between my fingers.

It's been a weird and busy week. I figured people would stop giving me money when I said there wouldn't be any more stretch goals.

They aren't stopping.


I already wrote an update about the demon race representative, otherwise I'd take the opportunity to do that in celebration of the 666% funding benchmark.


By last week Kickstarter's promotion-boosting algorithm had already surpassed the direct referrals in quantity and total value of pledges, but by this week it's almost doubled it in value and around quadruplued it in quantity. We could leave this thing on autopilot and it would keep going up.

Looking at the graph, weekdays have a constant and stable stream of new backers while weekends seem to hit a slump. Last week's I attributed this to Easter, but it is happening this weekend as well so I guess it's a pattern. The 14th, 22nd and 23rd are the big anomalies with huge influxes of backers making the graph jump up noticeably and stop being a nearly straight line.

With that said my sample size is of two weekends (the first doesn't count because it was during the rush of the initial 48 hours), so maybe I'm just seeing patterns that really aren't there.

So frustratingly close to the lucky 777, yet so far away. Most followers don't convert even at the end but if they do it's going to be ridiculous. I joked above that I expected people to stop giving me money after we met that last stretch goal but they aren't. I really didn't think we'd pick up another thousand and half in the third week, so among all the other things I'm doing I'm also trying to figure out what I can offer as a token extra reward for backers, sort of as a surprise stretch goal retroactively added in after it has already been met.

So far the best I've got is to write some additional classes and release them as PDFs later, giving them for free to all backers, but only after the core book and expansion are finished so they don't threaten to disrupt our schedule. I'll write a campaign update about that later when I've got it figured out.

Until next week, may you be continuously pleasantly surprised.

Gimmick Out.

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